1. Google Enables users to search the world's information, including webpages, images, and videos. Offers unique features and search technology. There are no sites with a better three-month global Alexa traffic rank than Google. We estimate that 30% of visitors to the site come from the US, and it has been online for at least fifteen years. Compared with internet averages, its users tend to be aged 45–55 and over 65, and they tend to be men browsing from school. The fraction of visits to Google referred by search engines is about 3%
2. Facebook A social utility that connects people, to keep up with friends, upload photos, share links and videos. There is one site with a better three-month global Alexa traffic rank than Facebook. The time spent in a typical visit to the site is about 28 minutes, with 44 seconds spent on each pageview. The site can be found in the “We Are The 99 Percent” category. Visitors to the site view an average of 18.3 unique pages per day, and Facebook is based in the US.
3. Youtube YouTube is a way to get your videos to the people who matter to you. Upload, tag and share your videos worldwide. YouTube is the third most popular site in the world according to the three-month Alexa traffic rankings. The fraction of visits to the site referred by search engines is about 11%. The time spent in a typical visit to this site is approximately 20 minutes, with 71 seconds spent on each pageview. Youtube.com can be found in the “Video Sharing” category of websites. Compared with all internet users, the site's users tend to browse from school and home, and they are disproportionately men
4. Yahoo A major internet portal and service provider offering search results, customizable content, chatrooms, free e-mail, clubs, and pager. There are three sites with a better three-month global Alexa traffic rank than Yahoo.com. While about 33% of the site's visitors are in the US, where it is ranked #4, it is also popular in Taiwan, where it is ranked #1. The site has a bounce rate of roughly 28% (i.e., 28% of visits consist of only one pageview). Search engines refer about 7% of visits to it. Visitors to Yahoo.com view an average of 6.4 unique pages per day.
5. Amazon seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Site has numerous personalization features and services including one-click buying, extensive customer and editorial product reviews, gift registries, gift certificates, wish lists, restaurant and movie listings, travel, and photo processing.
6. eBay There are sixteen sites with a better three-month global Alexa traffic rank than Ebay.com. Its content places it in the “Auctions” category. The site has attained a traffic rank of 6 among users in the US, where we estimate that 62% of its audience is located. Ebay.com has been online for more than seventeen years. Search engines refer about 10% of visits to the site.
7. Wikipedia is ranked #6 in the world according to the three-month Alexa traffic rankings. The time spent in a typical visit to the site is about five minutes, with 61 seconds spent on each pageview. The site has been online for more than twelve years. Compared with the overall internet population, this site's audience tends to be users who browse from school and work; it also appeals more to childless men under the age of 35 who have postgraduate educations. Wikipedia.org is located in the US.
8. Craigslist Craigslist.org's three-month global Alexa traffic rank is 51. We estimate that 91% of the site's visitors are in the US, where it has attained a traffic rank of 8. The site is located in the US. Compared with the overall internet population, the site appeals more to Caucasians; its visitors also tend to consist of childless women earning over $30,000 who have no postgraduate education and browse from home. Approximately 11% of visits to Craigslist.org consist of only one pageview (i.e., are bounces).
9. Windows Live is the seventh most popular site in the world based on its three-month Alexa traffic rank. While roughly 18% of visitors to the site come from the US, where it is ranked #9, it is also popular in Mexico, where it is ranked #5. Visitors to the site spend approximately nine minutes per visit to the site and 32 seconds per pageview. Live.com is located in the US. Compared with all internet users, the site appeals more to Hispanics; its visitors also tend to consist of childless men browsing from school and home who have postgraduate educations.
10. Twitter three-month global Alexa traffic rank is 10. The site has a bounce rate of approximately 33% (i.e., 33% of visits consist of only one pageview). Visitors to it view 6.1 unique pages each day on average. The site has been online since 2000. While we estimate that 21% of Twitter.com's visitors are in the US, where it is ranked #10, it is also popular in Turkey, where it is ranked #6.
11. Bing Bing.com is ranked #20 in the world according to the three-month Alexa traffic rankings. This site has been online since 1996. The fraction of visits to it referred by search engines is about 4%. Roughly 41% of visits to Bing.com are bounces (one pageview only), and the site is located in the US.
12. LinkedIn has a three-month global Alexa traffic rank of 14. The time spent in a typical visit to the site is approximately seven minutes, with 40 seconds spent on each pageview. The site has been online for more than ten years. It belongs to the “Social Networking” category. Visitors to Linkedin.com view 8.6 unique pages each day on average.
13. Blogger has a three-month global Alexa traffic rank of 12. Visitors to the site view an average of 4.3 unique pages per day. Compared with internet averages, the site appeals more to users who are under the age of 35; its visitors also tend to consist of less affluent, childless Asians and men browsing from home and school who have no postgraduate education. The site has been online for at least twelve years. Blogspot.com has a bounce rate of roughly 43% (i.e., 43% of visits consist of only one pageview).
14. Pinterest Pinterest.com is ranked #35 in the world according to the three-month Alexa traffic rankings. Relative to the overall population of internet users, this site appeals more to Caucasians; its visitors also tend to consist of childless, moderately educated women between the ages of 25 and 35 who have incomes over $30,000. Visitors to this site spend approximately 37 seconds on each pageview and a total of nine minutes on the site during each visit. About 44% of Pinterest's visitors are in the US, where it has attained a traffic rank of 14. Approximately 28% of visits to it consist of only one pageview (i.e., are bounces).
15. Go There are 59 sites with a better three-month global Alexa traffic rank than Go.com. The site is based in the US. It has been online for at least fifteen years. Go.com's visitors view 4.8 unique pages each day on average. Relative to the overall population of internet users, the site appeals more to men; its visitors also tend to consist of childless, both high- and low-income users under the age of 35 who browse from school and work.
16. MSN Pinterest.com is ranked #35 in the world according to the three-month Alexa traffic rankings. Relative to the overall population of internet users, this site appeals more to Caucasians; its visitors also tend to consist of childless, moderately educated women between the ages of 25 and 35 who have incomes over $30,000. Visitors to this site spend approximately 37 seconds on each pageview and a total of nine minutes on the site during each visit. About 44% of Pinterest's visitors are in the US, where it has attained a traffic rank of 14. Approximately 28% of visits to it consist of only one pageview (i.e., are bounces).
17. AOL Aol.com's three-month global Alexa traffic rank is 67. The site belongs to the “Web Portals” category. This site is particularly popular among users in the cities of New York (where it is ranked #11), Orlando (#13), and Philadelphia (#14). Aol.com's visitors view an average of 6.0 unique pages per day. Approximately 72% of visitors to the site come from the US, where it has attained a traffic rank of 17.
18. Tumblr three-month global Alexa traffic rank is 32. This site is particularly popular among users in the cities of Los Angeles (where it is ranked #15), New York (#16), and London (#16). Compared with the overall internet population, it appeals more to Caucasians; its visitors also tend to consist of childless, moderately educated women under the age of 35 who browse from school and home. This site's visitors view an average of 8.0 unique pages per day. Roughly 31% of Tumblr's visitors are in the US, where it has attained a traffic rank of 18.
19. Netflix There are 89 sites with a better three-month global Alexa traffic rank than Netflix. Compared with internet averages, its audience tends to be Caucasian; it also appeals more to moderately educated, childless women browsing from school and home who have incomes over $30,000. The site has been online for more than fifteen years. Roughly 28% of visits to the site are bounces (one pageview only). Visitors to Netflix view an average of 5.8 unique pages per day.
20. PayPal There are 37 sites with a better three-month global Alexa traffic rank than Paypal.com. Visitors to the site view 5.8 unique pages each day on average. It has been online for at least thirteen years. Compared with internet averages, its users are disproportionately Caucasian, and they tend to be moderately educated women browsing from home who have incomes over $30,000. About 19% of visits to PayPal consist of only one pageview (i.e., are bounces).
21. CNN Interactive There are 79 sites with a better three-month global Alexa traffic rank than Cnn.com. The site's content places it in the “News” category of sites. Visitors to the site spend roughly 70 seconds on each pageview and a total of six minutes on the site during each visit. Cnn.com has been online for more than nineteen years. We estimate that 65% of the site's visitors are in the US, where it has attained a traffic rank of 21.
22. The Huffington Post Huffingtonpost.com's three-month global Alexa traffic rank is 92. We estimate that 71% of visitors to the site come from the US, where it has attained a traffic rank of 22. Compared with internet averages, it appeals more to Caucasians; its visitors also tend to consist of moderately educated, childless women aged under 25 and over 45 who have incomes over $30,000. Huffingtonpost.com is in the “News” category of websites. About 41% of visits to the site consist of only one pageview (i.e., are bounces).
23. The Weather Channel Weather.com's three-month global Alexa traffic rank is 115. This site is particularly highly ranked in the cities of Boston (#17) and New York (#19), and approximately 83% of visitors to the site come from the US, where it has attained a traffic rank of 23. Visitors to Weather.com spend roughly three minutes per visit to the site and 37 seconds per pageview. This site has a bounce rate of approximately 22% (i.e., 22% of visits consist of only one pageview).
24. Ask Ask.com has a three-month global Alexa traffic rank of 43. Search engines refer approximately 11% of visits to the site. This site has a bounce rate of about 50% (i.e., 50% of visits consist of only one pageview). The site belongs to the “Ask” category of sites. Visitors to Ask.com view an average of 2.5 unique pages per day.
25. ESPN Espn.go.com's three-month global Alexa traffic rank is 97. It belongs to the “News and Media” category of sites. The site is located in the US. Visitors to Espn.go.com view 5.4 unique pages each day on average, and we estimate that 73% of visitors to the site come from the US, where it has attained a traffic rank of 25
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